Gillette Clear Stick readied

Published on .

Starting in November, Gillette Co. will spend an estimated $25 million on advertising for its new Gillette Series ClearStick and Right Guard Clear Stick, deodorants that claim outstanding efficacy and without messy white residue. BBDO, New York, handles the Gillette Series; N.W. Ayer, New York handles Right Guard.

In this article:
Most Popular