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GLOBAL GALLERY

Published on .

Singapore: Singapore Airlines Cargo's Swiftride express delivery service links a brightly painted motorbike with an ancient rickshaw to present a pairing of modern efficiency and sensitivity to traditional standards. The ad is running in international trade magazines.

Agency: Ogilvy & Mather, Singapore

Creative Director: Steve Taylor

Art Director: Thomas Low

Copywriter: Luke Bailey

Photographer: Eryk Fitkau

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