General Mills said it was acquiring Union City, Calif.-based Farmhouse Foods Co., a privately held marketer of pasta and rice side dishes with sales of $25 million. Big G didn't disclose the purchase price of Farmhouse, which it said would complement its Betty Crocker potato side dish line. The purchase comes on the heels of General Mills' Jan. 15 announcement that it would buy Lloyd's Barbeque, St. Paul, Minn., a $90 million marketer of refrigerated ready-to-heat meats that compete in the home meal replacement category. The company said that line would give it shelf space in the fast-growing perimeter of the grocery store. The purchase price wasn't disclosed.
Copyright January 1999, Crain Communications Inc.