Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

GM Card easyPay Wallet debuts

Published on .

Household International, a provider of consumer finance, credit card, non-prime auto finance and credit insurance products, in partnership with General Motor Corp. and CyberCash, an e-commerce technologies and services company, has introduced the GM Card easyPay Wallet. The GM Card-branded electronic wallet service for consumers was launched on the GM Card Web site, GMCard.com, Nov. 16. The GM Card easyPay wallet, powered by CyberCash's Agile Wallet technology and managed by Household International, will be marketed to GM Cardmembers. The GM Card easyPay Wallet will store a shopper's name, credit card information, shipping details and other pertinent facts that can be called up to make an online purchase quickly and easily with a single click of a computer mouse. The wallet will be available to GM Cardmembers and interested consumers at GMCard.com.

Copyright November 1999, Crain Communications Inc.

Most Popular
In this article: