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GOLF TOUR GETS NEW SPONSOR

Nationwide Insurance Signs Five-Year Naming Rights Deal

Published on .

NEW YORK (AdAge.com) -- Nationwide Insurance signed a five-year pact with the Professional Golf Association Tour to be the name sponsor of what is now the Buy.com Tour.

Terms were not disclosed. The change is effective in 2003.

The new name and brand positioning for the tour will be unveiled later this year.

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