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Goodby is likely winner of E*Trade acc't

Published on .

Online brokerage company E*Trade is soon expected to award its estimated $50 million to $60 million account to Goodby, Silverstein & Partners, San Francisco. The pioneer electronic brokerage company, which has seen an explosion in competition from established industry leaders, was previously handled by Gotham, New York.

Copyright March 1999, Crain Communications Inc.

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