GREENFIELD ONLINE LAUNCHES ONLINE SURVEY SERVICE

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(May 29, 2001) -- Internet marketing research company Greenfield Online, Wilton, Conn., has launched SuccessScreen, which packages its online survey technologies with "best practices" for concept screening. Companies that test products can subscribe to the service, which scores each new concept against previously tested ones using a normative database provided by FYI Worldwide. -- Adrienne Mand

Copyright May 2001, Crain Communications Inc.

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