GRW AGENCY FORMED IN N.Y.

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NEW YORK-GRW Advertising has been formed by Alane Gahagan, an award-winning art director; Ed Ronk, a former media and advertising consultant; and Tim Watson, previously with McCaffery & Ratner.

Kathryne Prost, former marketing director of the Chamber Music Society of Lincoln Center, will oversee account services for the agency, located at 25 E. 11th St., 10003. Phone: (212) 620-0159.

New York's South Street Seaport and the Huntington Theatre of Boston are among the ad agency's first accounts.

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