WHO THEY ARE: Formerly known as Don Coleman Advertising, Southfield, Mich., an African-American agency, and Hispanic shop Montemayor & Asociados, San Antonio. Backed by Interpublic Group of Cos.
Mysterious Asian agency Mr. Coleman is negotiating to buy, believed to be General Motors Corp's Asian shop Innovasia.
BEST KNOWN FOR: Kmart and Chrysler.
CHRYSLER CONNECTION: GlobalHue is incumbent.
CHANCES: Disadvantages of incumbency, plus Montemayor's new creative director Pablo Buffagni quit to avoid moving to Detroit. Secrecy surrounding Asian partner raises questions.