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H&R Block names VML interactive AOR

Published on .

H&R Block selected Kansas City, Mo.-based VML, as its interactive agency ofrecord for H&R Block's Web site (hrblock.com). VML will provide e-commerce design, development and implementation. The shop will also create and place online consumer advertising campaigns, e-mail marketing and support affiliate and partner programs. The programs are for H&R Block's tax preparation, mortgage and financial services products. Billings were not disclosed.

Copyright August 2000, Crain Communications Inc.

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