...and the headlines you (probably) won't read...

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Diageo sponsors Super Bowl, renames it Bailey's Irish Cream Bowl

Burger King review third in year

Deutsch succeeds Dooner

Anna Nicole Smith lands Emmy

Network ratings on the up

Steve Case takes over for ousted Eisner at Disney

Study finds drug ads working

Havas, Cordiant, Grey cite `loneliness' as reason for merger

Jennifer Lopez orders personal publicity blackout

Thrilled with agency effort, Coca-Cola writes bonus check

McDonalds taps Osbournes for family effort

`Rolling Stone' redesigns again, looks to take on 'New Yorker'

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