×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Heinz launches Web site

Published on .

H.J. Heinz Co., Pittsburgh, launched its first Web site in a move to centralize its communications to consumers and investors. The new site has information about the company's brands, finances and news releases, and includes links to affiliate Web sites such as StarKist, Heinz Pet Products, Ore-Ida and Weight Watchers.

Copyright August 1998, Crain Communications Inc.

Most Popular
In this article: