Heller Financial has narrowed its search for a new ad agency to Doremus & Co., New York, and Arian Lowe
& Travis, Chicago, and a decision is expected within six weeks. Heller wants to launch a branding campaign by the first quarter of 1998. Currently, it works with Coil Counts Ford & Cheney, Creative Marketing Resource and the Townsend Agency, a direct marketing shop, all Chicago.
Copyright June 1997, Crain Communications Inc.