Officials at online retailer Bluefly.com said the company will defend itself against a lawsuit brought by Tommy Hilfiger Corp. that charges Bluefly sold counterfeit Hilfiger goods. Hilfiger filed suit Aug. 16, seeking $1 million in damages and a court order to stop Bluefly from selling the merchandise. In a statement, Bluefly's management denied the allegations in the suit and added that they cover only nine out of 300 Hilfiger styles available via the Web site, and that those items generated only $4,000 in sales. "Even though the Hilfiger product has constituted a surprisingly small percentage of our sales, we intend to vigorously defend this suit and our reputation as a leader in the online apparel industry, said Ken Seiff, CEO of Bluefly.com.
Copyright August 1999, Crain Communications Inc.