×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

New Hispanic publication bows

Published on .

Si, a new English-language quarterly targeting the U.S. Hispanic market, makes its debut nationally Sept. 19. The four-color publication will have an initial circulation of 50,000. Advertisers include Caribe Hilton & Casino, Estee Lauder, Revlon and Discover card. A one-time color page costs $4,750. Si is published by Si Magazine Limited Partners, Los Angeles, and is overseen by publication director Joie Davidow, the founder of LA Style and LA Weekly magazines.

In this article:
Most Popular