Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Holiday Inn bends gender in new TV spot

Published on .

Holiday Inn Worldwide will use a sex-change operation to show the world how $1 billion in renovations has changed its hotels, according to those who have seen an ad slated to run on this weekend's Super Bowl. "Reunion," from Fallon McElligott, Minneapolis, takes a humorous look at a woman (man?) who surprises ex-classmates at a reunion.

Copyright January 1997, Crain Communications Inc.

Most Popular
In this article: