Holiday Inn to Fallon

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As expected, Holiday Inn today named Fallon McElligott, Minneapolis, to handle its $30 million account. Fallon beat out finalists Saatchi & Saatchi Advertising, New York, BBDO South, Atlanta, and D'Arcy Masius Benton & Bowles, St. Louis, in a review that did not include incumbent Young & Rubicam, New York.

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