New Better Homes' spinoff

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Meredith Corp. said it is unveiling Better Homes & Gardens Crafts Showcase, a quarterly that showcases decorative handcrafted items for the home. The company is describing it as a "magalog" that is both magazine and a catalog. There will be 430,000 copies of the debut issue distributed to newsstands and bookstores on Sept. 12. The single copy price is $4.95; a one year subscription costs $15. Ad rates: $4,200 for a 4-color page; $630 for a quarter page.

Copyright August 1995, Crain Communcations Inc.

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