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HOT SPOT: GATEWAY 2000: FRIENDS IN ALL THE RIGHT PLACES

Published on .

Gateway 2000 last week broke its first TV commercial from new agency D'Arcy Masius Benton & Bowles, Los Angeles, pegged to Intel Corp.'s introduction of the Pentium II chip. The 30-second spot, keeping the "You've got a friend in the business" tag, uses light humor and an actual Gateway employee to talk about
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