HOT SPOT: INFINITI;INFINITI REVS Q45 FOR MAJOR PUSH

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Nissan Motor Corp. USA's Infiniti division says the campaign for its redesigned flagship Q45 will be the marque's biggest network and single-model effort since TBWA Chiat/Day, Venice, Calif., won the account four years ago. Infiniti will advertise the "Q" in more than 40 magazines, and with a prime-time TV campaign of 30- and 60-second spots. Ads use the tagline, "Everything changes but the soul."
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