House GOP curbs its tobacco plan

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House Speaker Newt Gingrich (R., Ga.) dropped plans to write Food & Drug Administration tobacco advertising rules into law after ad groups and some congressmen warned it would raise significant First Amendment issues that could tie up enforcement in the courts for years. The House leadership tobacco bill, to be introduced this week, calls for a $195 million federal anti-tobacco ad campaign, a new mandate for the Federal Trade Commission to go after tobacco marketing aimed at those under 18 and a stiff new penalty of 5% of one year's sales for any tobacco marketer's product marketed to kids.

Copyright July 1998, Crain Communications Inc.

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