Hewlett-Packard Co. and America Online announced they are entering into a strategic alliance to bring enhanced printing and e-commerce solutions to key AOL brands. HP and AOL are collaborating on several online areas to provide greater ease of use, better output and additional print-related options for consumers. Under the agreement, HP also will become an anchor tenant in Shop@AOL. The program will be phased in beginning in spring 2000. The companies say they will also engage in joint marketing efforts.
Copyright November 1999, Crain Communications Inc.