HPPRINTER AS PACIFIER

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Hewlett-Packard Co.'s new TV campaign for printers begins airing Nov. 25. The Goodby, Silverstein & Partners commercials seek to humanize the brand. In this spot for home ink-jet printers, a grandpa gets a baby to stop crying by sc anning in a photo of mother and then printing it out to wear as a mask (see story on Page 62).
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