"I do not know her future plans," said a company spokesperson. Ms. Fine, 41, did not immediately return a call seeking comment.
Ms. Grimes, 42, will be replaced at Allure by Nancy Berger. Ms. Berger, 39, was previously vice president-corporate sales for the company and will retain her vice presidency at the magazine.
Time Inc.'s In Style attempted to poach Ms. Grimes to replace former publisher Lou Cona, who last month left the magazine to become publisher of Conde Nast's Vanity Fair.
Ms. Fine had been promoted to vice president in September. Her promotion capped a bizarre few weeks in which her firing was widely rumored to be imminent and, in fact, it came on the day New York Post predicted her firing by the end of the week, saying she would be replaced by Jayne Jamison, publisher of Hearst Magazines' Redbook.
Conde Nast executives had wooed Ms. Jamison for the Glamour position, but Ms. Jamison's contract at Hearst proved unbreakable. Previously, Ms. Jamison had accepted the publisher's position at Conde Nast's new shopping title, Lucky, but ended up staying at Redbook, amid speculation her contract at Hearst had been significantly sweetened. -- Jon Fine
Copyright April 2001, Crain Communications Inc.