Journal drops TV listings

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The Wall Street Journal, New York, dropped its year-old TV listings page this week. The decision to stop publishing was due to lack of ad support, said VP-Advertising Paul C. Atkinson, adding that major networks and cable channels balked at committing ad schedules. "It was a neat thing while we had it," Mr. Atkinson said, "but it was always advertising, not editorially, driven."

Copyright December 1998, Crain Communications Inc.

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