Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Ill. Lottery 'wraps' rail cars

Published on .

Illinois State Lottery rolled out the first fully wrapped Chicago Transit Authority train in support of its Lotto games. Four creative executions will each take up two cars. The "Lucky Lottery" train will run along a CTA rail line through early 1998. The idea was conceived by TDI. Foote, Cone & Belding, the Illinois Lottery agency, handled creative. .

Copyright September 1997, Crain Communications Inc.

Most Popular
In this article: