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Infoseek forms alliance with Guthy Renker

Published on .

Infoseek Corp. formed an alliance with Guthy Renker Internet to provide its America's Choice Mall with indexing and banner advertising opportunities throughout Infoseek's site. Guthy Renker, one of the country's largest infomercial companies, will position Infoseek as the premier navigation service in its educational Internet seminars and workshops offered throughout the country. The agreement also launches a distribution program for Infoseek's resource guide to the Net to Guthy Renker's seminar attendees.

Copyright March 1997, Crain Communications Inc.

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