Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Intel pushes MMX

Published on .

Intel Corp., Santa Clara, Calif., is launching three spots for its new MMX chip as part of its broadest consumer campaign ever. Intel will debut two spots Jan. 22. One of them, along with a third spot, will air in Intel's $2.4 million Super Bowl debut (AA, Jan. 6). Euro RSCG Dahlin Smith White, Salt Lake City, handles.

Copyright January 1997, Crain Communications Inc.

Most Popular
In this article: