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LONDON -- Computer chip giant Intel Corp., has moved its $50 million, pan-European advertising business into Havas Advertising's Euro RSCG Wnek Gosper from the French advertising network's Paris shop Euro RSCG Works.

To manage the account, Euro RSCG Wnek Gosper and Euro RSCG Interaction in London will set up a team of more than 40 people who will work with the local Euro RSCG offices.

Herbert Weber, Intel's European director of marketing, said: "We're looking forward to expanding our relationship with Euro RSCG Wnek Gosper. For the past five years they've been successful in managing our U.K. branding and advertising and, more recently, helped to develop our regional interactive presence."

Euro RSCG Wnek Gosper also handles pan-European accounts for Peugeot, Airbus, Haagen-Dazs and Evian. -- Ali Qassim

Copyright April 2001, Crain Communications Inc.

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