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Interactive Imaginations hires execs

Published on .

Interactive Imaginations named Julius Litman its senior VP-new business development and Geoff Judge as exec VP-marketing and sales. Prior to joining Interactive, Mr. Litman was director of new business development-interactive media at Database America Companies. Mr. Judge was formerly a principal and VP-marketing at iMarket, a software company.

Separately, the company said it will begin distributing "Commonwealth Network Web Imprints" on independent sites that meet Interactive Imaginations' standards of quality and content. Michael Paolucci, president and CEO of the company, said the imprint will perform "much like a consumer brand, communicating that the product will meet specific expectations and commanding a degree of loyalty." Interactive Imaginations has initially selected 70 sites to be branded with the Commonwealth imprint.

Copyright May 1997, Crain Communications Inc.

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