Imagine one ad buy that would publicize your site to 84.9 million households. That's what WebLink Express is pitching. The company plans to insert a printed directory of sites in USA Weekend and Parade; each directory will feature 343 lines of listings at $4,000 per line. Give WebLink (www.weblinkexpress.com) credit for an unusual marketing approach, but with only about 15 million U.S. households actually online, this directory may just get thrown away with the rest of the paper.
So you don't wannabe hearing that Spice Girls song anymore, and you want an outlet for your frustration? Check out SpiceSlap, an updated version of the old Whack-A-Mole game. Watch the Spice Girls pop out of holes and slap them! Bonus points for hitting "original Spice Girl" Margaret Thatcher! The page (www.head-space.com/Urban75/spicebelt.html) has gotten more than 170,000 visits since launching earlier this month.