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IOMEGA NARROWS REVIEW TO THREE

Suissa Miller, Doremus, Y&R Chase Tech Marketer's Account

By Published on .

SAN FRANCISCO (AdAge.com) -- Iomega Corp., San Diego, has narrowed the review for its estimated $5 million advertising account to three West Coast shops.

They are Interpublic Group of Cos.' Suissa Miller, Los Angeles, and Doremus and WPP Group's Y&R Advertising, both San Francisco. Bob Wolf Partners/TPG, Los Angles, is handling the review.

Iomega markets portable

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TECH MARKETER IOMEGA OPENS REVIEW
Last Print Ads Appeared in Fall 2001
data drives and storage devices. Its last round of print advertising ran in the fall of 2001 and was handled by Power Creative, St. Louis.

Last year, Iomega moved an estimated $35 million account to Publicis Groupe's Publicis/Dialogue, Salt Lake City, from sibling Publicis & Hal Riney, San Francisco.

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