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Jack in the Box on the Web

Published on .

Playing off its "Jack is Back" advertising campaign from TBWA Chiat/Day, Venice, Cal., Jack in the Box is launching a "Back Jack" promotion campaign holding up its spokesman as a candidate for the B.U.R.G.E.R. party, including a Web site at http://www.burgerparty.com and an 800-number.

Copyright August 1996 Crain Communications Inc.

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