John Mracek was named president of ad serving company AdKnowledge, succeeding President-CEO Scott Kauffman. Mr. Mracek has helped guide the company's acquisition by Engage Technologies, a transaction that is expected to be completed by yearend. Mr. Mracek joined AdKnowledge in 1996 as VP-marketing; most recently he was VP-engineering. Upon the closing of the merger with Engage, Mr. Kauffman will become president-CEO of eCoverage, an insurance services company.
Copyright December 1999, Crain Communications Inc.