An agency spokeswoman for Deutsch confirmed reports that about 3% of the agency's 900 employees, or approximately 27 people, were informed today of the layoffs.
Employees in all disciplines working at the agency's offices in New York and Los Angeles were let go.
Explaining the move, the spokeswoman said, "We've reviewed our staff requirements for the coming year and found that we need different skill sets."
Deutsch is currently hiring, the spokeswoman said, in a variety of areas. She refused to be more specific.
Eight staffers at J. Walter Thompson, New York, were also told Thursday that their jobs were eliminated, a spokesman for the agency said.
The move follows cuts at agency offices in Detroit and Chicago.