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Kellogg puts Olympians on cereals

Published on .

Kellogg USA, Battle Creek, Mich., will feature four gold medalists from the 2000 Summer Olympics on packages of its cereals. Kellogg will feature U.S. track and field medalists Maurice Greene and Marion Jones as well as swimming medalist Lenny Krayzelburg on Kellogg's Frosted Flakes, while swimming medalist Jenny Thompson will appear on Kellogg's Crispix.

Copyright October 2000, Crain Communications Inc.

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