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KFC spots from Y&R to break

Published on .

Portability and neatness are the key selling points in the first TV spots for KFC's new wrap sandwich, the Chicken Twister, fromY&R Advertising, New York. The spots break July 7. One spot shows two people in a car, talking about "eating on the run;" in another, Fred Flintstone and Barney Rubble contrast Twister with "sloppy" burgers.

Copyright July 1997, Crain Communications Inc.

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