Internet networking behemoth Cisco Systems named Kirshenbaum Bond & Partners/West, San Francisco, as lead agency overseeing a group of shops developing Internet advertising, interactive marketing and direct mail. Spending is estimated at $25 million. GMO/Hill, Holliday, San Francisco, remains global agency of record for Cisco. Brotherton Consulting Group, San Rafael, handled the review.
Copyright October 2000, Crain Communications Inc.