L90 launches Zonfire ad network

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Ad network L90, Los Angeles, launched Zonfire, a value advertising network that takes advantage of the mass reach of the Internet to provide low-cost, highly targeted advertising opportunities to online advertisers. The network is primarily for Web publishers that do not meet the branding and traffic requirements of the premium L90 network. Zonfire is segmented into vertical content channels, such as Automotive, Business to Business, Business & Finance, Career, Entertainment, Games, Health & Fitness, Kids & Teens, Movies, Music, Sports, Technology and Women.

Copyright August 2000, Crain Communications Inc.

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