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Labatt loses 'ice beer' case

Published on .

The U.S. Supreme Court let stand a lower court ruling that no brewer may claim trademark rights to the terms "ice brewed" or "ice beer." The high court's decision stems from a legal dispute between Anheuser-Busch Cos. and Labatt Brewing Co. over accusations by Labatt that A-B had stolen the trademarked phrases in marketing its then-called Ice Draft From Budweiser. Labatt was among the first brewers to introduce ice beer in the U.S. The lower court held Labatt had no legal claim on the phrases, which describe the method by which the beer is brewed.

Copyright February 1997, Crain Communications Inc.

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