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LANDMARKS; ATTITUDES

Published on .

FETCHING: Wolverine World Wide's Hush Puppies Co. unleashes its spring print campaign in March and April magazines including Vogue, Mademoiselle and Elle. The advertising from Bozell, Southfield, Mich., carries the theme "We invented casual," and will tout new styles and colors. New styles include a men's golf shoe, while colors include pink, lavender and sage. The Hush Puppies classic line has flourished in the past year, with unit sales up almost sevenfold to 400,000 pairs in 1995.
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