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LANDMARKS;THE WEEK OF SEPTEMBER 2, 1996;ATTITUDES;FOUND ART

Published on .

Cable's Faith & Values Channel will be rechristened Sept. 29 as Odyssey. Lee Hunt Associates, New York, handled the repositioning, including network I.D.s (l.), ads, logo and even developing the new name. A campaign backs the net's four programming themes, including entertainment. Odyssey is owned by a unit of the National Interfaith Cable Coalition and by TCI's Liberty Media Corp.
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