×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Lending Tree taps Mullen

Published on .

Lending Tree, Charlotte, N.C., an online consumer loan referral site, awarded its $50 million account to Mullen, Wenhan, Mass. Frankfurt Balkind Partners, New York, previously handled. Other finalists in the review included Lowe & Partners/SMS, New York, and the Martin Agency, Richmond, Va. AAR/Bob Wolf Partners, New York and Los Angeles, handled the review for the site.

Copyright October 1999, Crain Communications Inc.

In this article:
Most Popular