Toyota Motor Sales USA's Lexus Division, Torrance, Calif., will announce the winner of its create-a-commercial contest June 29 during ABC's "Who Wants To Be A Millionaire." The winner will come from among 2,041 online entries and five finalists for the launch of the all-new IS300 sports sedan. The winning spot will be shown. The winner gets the car. A second car will be awarded to one of 36,147 consumers who voted online for the best finalist commercial. Lexus said 368,361 visitors went to lexus.com during the promotion from May 8 through June 20.
Copyright June 2000, Crain Communications Inc.