Linuxcare, San Francisco, on Feb. 2 breaks a print and outdoor campaign touting its expertise as the only purely service-based computer operating system for the open-source market. Creative by Grey Advertising, New York, breaks in USA Today
and The Wall Street Journal
. The ads poke fun at Microsoft Corp.'s "Where do you want to go today?'' tagline with the headline "Where I want to go today is Linux.'' The tag is "Support for the revolution. Linuxcare.''
Copyright January 2000, Crain Communications Inc.