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London Fog nears agency choice

Published on .

London Fog Industries, New York, early next month will choose a new agency to handle its $2 million account, starting with the fall 2000 campaign. London Fog will meet with Crispin Porter & Bogusky, Miami; DiMassimo Brand Advertising, New York; and Sasquatch, Portland, Ore., said Melissa Merlino, director of marketing. The new agency will succeed Toth Design & Advertising, Concord, Mass., which resigned the account due to a client conflict. The fall 1999 campaign created by Toth breaks this week.

Copyright June 1999, Crain Communications Inc.

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