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Lowe Lintas to fight for Burger King account

Published on .

Lowe Lintas & Partners Worldwide, New York, will try to defend its hold on the $400 million account of Burger King Corp., after the U.S.' No. 2 fast-feeder called for a review Sept. 12. Lowe Lintas was put on four months termination notice, after weeks of denials by Burger King that a review was planned. The incumbent was notified Sept. 11, said Stephan Bomhard, senior VP-marketing, North America, at Burger King.

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Copyright September 2000, Crain Communications Inc.

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