Lowestfare.com picks first agency for TV spots

Published on .

Following a review for its first agency, Lowestfare.com, an online travel site, handed creative and media duties to E&M Advertising, New York. Lowestfare.com plans to launch a $5 million to $10 million spot market TV campaign in September.

Copyright August 1999, Crain Communications Inc.

In this article:
Most Popular