Lycos, Waltham, Mass., has awarded its estimated $25 million to $30 million account to Hill, Holliday, Connors, Cosmopolous, Boston. The other contender was Deutsch
, Boston. Hill Holliday Chairman Jack Connors sits on the Lycos board. The Internet account had been at Bozell, New York, until spring. Lycos, which last week ranked No. 4 in Web traffic, according to Nielsen/NetRatings, agreed in May to be acquired by Spanish Internet company Terra Networks.
Copyright July 2000, Crain Communications Inc.