Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Macy's by mail

Published on .

Federated Department Stores, which already has a Bloomingdale's catalog, next spring will launch a Macy's by Mail catalog for apparel and home furnishings. Ronald L. Ramseyer, 54, formerly senior VP-direct marketing, Talbots, will head the Macy's catalog operation.

Copyright September 1997, Crain Communications Inc.

Most Popular
In this article: